Last week has gone under the sign of Most Loved Brands top 2013 – celebrating award ceremony on Tuesday, 17th September, during which we had a visit from Mark Chalmers, creative director of DDB &Tribal Amsterdam.
Mark visitted office of DDB Latvia, by inspiring our team and giving a presentation “Loving Digital” during award ceremony of Most Loved Brands 2013 award ceremony as well.
During his presentation, he told of his experience in digital solutions, and their efficiency in the world of advertising.
We seized the opportunity to invite him for a short talk on his thoughts about the world of advertising today, and how to adapt to fast changes in technology, and what are his thoughts on the term “creativity”. Mark Chalmers / Thoughts on the Advertising World from DDB Latvia on Vimeo.
Mark Chalmers on creativity and world of advertising:
Video: Eduards Laķis
Montage: Renārs Liepiņš
