#MansCels (#MyRoad) is daily activity created by Statoil Latvia, with an aim to encourage users of such social media as facebook.com, twitter.com and instagram.com to share their pictures or art photos of road they're currently taken and share it with other Statoil Latvia followers.

Every week the best work, signed with a hashtag #MansCels is chosen and given some nice prizes from Statoil Fuel and Retail Latvia.